For this project I created my own brand name, and package design for gummy bears. I wanted my design to be eco-friendly and efficient as well as playful and energetic to attract those with a sweet tooth for yummy gummies.

Overall this is a sustainable packaging design that's eco- friendly and provides easy access to all the gummies. The package design is beneficial for consumers who like to pick out their favorite colors and flavors when it comes to candy. Now they are able to see all of them in one box.

Additionally, you can open and close the package for another time, just slide the box back into it's slot. No more rolling up plastic bags, just slip and go!

Fictional Project